China – (ARAB NEWSWIRE)
Recently, during the 2024 JETOUR Global Travel+ conference in Fuzhou, JETOUR emphasized the importance of wildlife conservation and renewed its strong commitment to the principle of “travel as ESG practices.” After launching a promotional trailer for the Discovery-produced documentary titled “Return of the Cheetah,” JETOUR invited the documentary’s hero, Haizen Odell, a well-known biologist and artist, to jointly launch a charity auction for cheetah protection. JETOUR announced that all proceeds from the auction will be dedicated to supporting cheetah conservation, reflecting its ongoing support for environmental preservation.
At the conference, more than 1,000 people watched the promotional trailer for the documentary “Return of the Cheetah.” The film, produced in partnership between JETOUR, Discovery Channel, and the Cheetah Conservation Fund, highlights the challenges facing cheetahs worldwide using the Namibian grasslands in Africa as a backdrop, encouraging more people to engage in this charitable initiative and contribute to environmental protection to preserve wildlife, including cheetahs.
During a discussion on cheetah conservation with Dr. Laura Marker, founder of the Cheetah Conservation Fund, and Haizen Odell, the documentary’s main figure, Qi Chuanding, Vice President of JETOUR Auto, said: “Charity work is not just about giving. It is about encouraging more people to participate. Through our cheetah conservation project, we hope to raise awareness about the importance of wildlife preservation and inspire others to get involved. When we combine every small act of kindness, we can create energy that helps build a better and more harmonious world.”
Li Shuyong, President of JETOUR Auto, said: “As JETOUR’s global business expands, we increasingly recognize the importance of harmonious coexistence between economic development and the ecological environment. If we treat the earth well, the earth will treat us the same. Cooperation with CCF is just the beginning. In the future, we will continue to support ecological conservation and contribute to sustainable development worldwide.”
JETOUR AUTO
+86 19109638528 [sunyingying2@mychery.com](mailto:sunyingying2@mychery.com)
This press release is issued through Arab Newswire ([www.arabnewswire.com](http://www.arabnewswire.com)) – a newswire service for the Arab World, Middle East, and North Africa (MENA), and it is distributed by EmailWire™ ([www.emailwire.com](http://www.emailwire.com)) – the global newswire service that provides press release distribution with guaranteed results.
